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The ARC Show
Event branding
Client: UBM Live

The ARC Show is targeted at those involved in the design, manufacture, distribution, and installation of architectural, retail and commercial lighting - a unique gathering of the world’s leading lighting brands, promoting their products and services to the architectural and design community, and even though the 2009 show attracted record numbers of exhibitors and visitors, far from being complacent, UBM asked us to develop the identity to solidify their position even more firmly as a must attend in the architectural, retail and commercial lighting calendar.