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Penelope Pond
Logo

We were asked to create the branding and whole look and feel for new accessories brand Penelope Pond including logo, packaging and brochure. Aimed at fashion stores and boutique/gift shops we have created a distinct identity with a logo which hints at the signature of the ficticious person behind the brand, and an open, clean catalogue design using evocative images of the countryside. The strong colour ways of deep rich purple and soft pink are recognisable and reflect the femininity of the brand.